Church Websites for Dummies

The top guys of the Seventh-Day Adventist Church are gathered at the headquarters in Washington, D.C., for their annual council. For the participants this must be very important, and so they do their best to produce something that looks like results. There might be some hits, but there’s also some misses.

To this last group belongs the news that the church has agreed on a set of ‘Web site Guidelines’. The news report states that “having a series of guidelines for Web sites is important to the Adventist church’s growth on the Internet.” Why is that, again?

Ray Dabrowski calls it a “very important development”. Well, if that’s the best you can do, I’m disappointed. Unfortunately, Dabrowski doesn’t seem more visionary at the GC than he did in the TED. A ‘set of guidelines’? Wow, how cool!

If we take a look at the document itself, not all is useless, of course. Nos. 1, 8, 11 make good sense for the church, while for most of the other points, however right they might be, you’d be better off checking out or other people who actually know what they’re doing. No. 4 is sweet, but is it really necessary?

This could easily be just brushed off as a small miss for the communication department – get back on it, guys – were it not for the fact that the entire annual council actually spent time on it. Why doesn’t the responsible department have the necessary responsibility to do this themselves? Why does the main body of the church have to be involved in what can only be described as a waste of time?


Author: Kenneth Mollerup Birch

Living north of Copenhagen, Denmark. MA in Information Science. Interests include communication, internet, sociology, language, politics, religion, theology, travel, music, and food.

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